JONATHAN VIVEROS
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American Dreams
​Learning Center

CORPORATE BRANDING
ROLE: 
​Creative direction • Production • Design
CLIENT: 
​​ADLC focuses on serving immigrants to the United States by providing schools with a revolutionary method of teaching English as a second language. 
TASK:
Develop a sleek brand identity that portrays calmness, purity, and professionalism—leaving aside any government style of branding. The logo required merging the shape of an arrow with that of a dragon fly to portray the survival nature of an immigrant and the opportunities available through tenacity and hard work.​​​
STATIONERY
Logotype and color palette implementation
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Copyright © 2018 Jonathan Viveros. All rights reserved.
  • BRANDING
  • ANIMATION
  • UX/UI
  • About